Style Edit: Zegna’s new Hong Kong store at Harbour City embodies an Alpine-inspired retail vision

South China Morning Post - Sep 21, 2026

For a house built on top-notch textiles, Zegna has long understood that luxury is as much about atmosphere as it is about a beautifully cut jacket. The brand’s new Hong Kong boutique – or negozio, Italian for “store” – brings that approach to Tsim Sha Tsui’s Harbour City shopping complex, where a 250-square-metre space places warm materials, soft architecture, subtle Alpine inspiration and a full menswear wardrobe at the centre of the customer experience. Located on the ground floor of Gateway...

Read full article

More News

ChillHype

ChillHype brings to you the latest trends, viral, and entertainment news. We create a happy community and keep every Malaysian connected. Let’s chill and catch up with the hype together!

Newsletter