Brazil launches global campaign for the 2027 Women’s World Cup

Eight host cities, four regions and one certainty: in Brazil, a passion for football is the starting point for a journey where accents, aromas and landscapes change at every stop. To introduce this diversity to audiences attending the first Women’s World Cup in South America in 2027, Visit Brasil launched “Brazil Beyond the Game”, its new international campaign, on 4 November at the World Travel Market (WTM) London.